Milestone Entry for Pariplay
iGaming aggregator Pariplay announced a partnership with casino game provider MGA Games on 26 November to enter the Spanish market through 888casino. Pariplay is providing operators with its innovative Fusion aggregation platform and Ignite Studio development programme.
Pariplay will launch in Spain in conjunction with local game developer 888casino MGA Games to provide content to players in the country through Fusion. The leading gaming technology company plans to expand its offering to more Spanish operators in the future.
Online gambling aggregation platform Fusion and development programme Ignite Studio, launched in 2016, have strengthened Pariplay's global market position.
The Fusion platform offers global solutions to provide operators with a large portfolio of localised gaming content and development tools to enter regulated markets and grow sustainably.
Important growth in the online gaming market
According to Dirección General de Ordenación del Juego (DGOJ), the Spanish gaming authority, the iGaming market is experiencing significant growth with a 17.6% increase in revenue from the fourth quarter of 2019 to the first quarter of 2020, amounting to €218 million per year. Q1.
Earlier this year, Pariplay and its innovative products entered the Portuguese and Swiss markets and this new milestone entry into the regulated Spanish market confirms the company's leading position in Europe.
The deal is a 'win-win' for 888, which will allow them to further develop their business in the Spanish market and reinforce the company's commitment to offering players a safe and enjoyable gaming experience.
"Act locally, think globally", MGA Games' strategy
Barcelona-based MGA Games joins many other operators using Pariplay products. The leading company was founded in 2001 and specialises in the development and distribution of online gambling products for operators around the world. MGA's commitment to regularly offer news games makes the company one of the best content providers in Spain.
At the MGA Games Day event, the company shared its plans for 2021 and beyond, which include 15 new games for the Spanish market with 7 slots and 8 Spanish celebrity slot machines to be launched next year. The developer has announced that all games will feature improved sound, an improved system and amazing mini-games. The 100th release from MGA Games will be a sequel to the Chiquito arcade games, dedicated to Spanish comedian Chiquito de la Calzada.
The company will first expand in Portugal and plans to enter Italy, Bulgaria, the Netherlands, Sweden and Denmark, where the so-called mobile casinoer uden nemid is now in high demand among Danish players.
The new partnership aligns with MGA Games' international strategy of "Act Locally, Think Globally" and gives the company "a unique opportunity to extend the reach of our offering to even more operators," said CEO Joan Sanahuja. "The launch of 888casino.com gives us a great opportunity to leverage our gaming content," he added.
